Cypher Pickleball is a footwear brand founded by pickleball players and designed by footwear industry veterans, built around one shoe, the Key211, offered in men’s and women’s versions and multiple colorways. The Key211 is engineered for hard court play with a balanced 6 millimeter heel to toe drop, a wide toe box that gives toes more room than traditional court shoes while locking the heel and midfoot in place, and 5.5 millimeters of durable rubber in the high wear areas where court shoes take the most abuse. The brand states the shoe needs no break in period. Orders ship free in the United States over a stated minimum, exchanges are free, and a Player’s Club program returns cash back on purchases. The brand also sells eyewear.