Beyond The Baselines is a racquet and club management firm offering facility and club management, interim management, boutique executive search for private clubs, and capital project management.

Its project management line names pickleball directly: from racquet facilities, clay tennis courts, concrete pickleball courts and turfed padel courts through to pro shop and clubhouse redevelopments, the firm positions itself as the bridge between the boardroom and the build site, protecting budgets, timelines and reputation.

Its published analysis is genuinely operator-level. One article argues pickleball is an addition rather than a competitor, using worked capacity math showing a club that replaced two indoor tennis courts with six pickleball courts tripled player capacity on that footprint, and warning that pickleball erases the midday maintenance lull directors rely on. A later podcast episode covers court fencing, surrounds, and sound and wind mitigation in the growing pickleball sector.

Client clubs named include The Boulevard Tennis and Padel Club in Florida, Pretty Brook Tennis Club in New Jersey and Arrowhead in Vail.